Is your brand visible on AI?
When buyers ask ChatGPT, Gemini, or Perplexity for the best in your category, do they hear your name or a competitor's? Enter your site for a free GPT SEO score, the live AI answer, and the fixes that move you up.
What is GPT SEO?
GPT SEO, also called answer engine optimization (AEO), is the practice of getting your business named and recommended inside AI answers, the response ChatGPT, Gemini, or Perplexity gives when someone asks for the best option. Instead of competing for a blue link on Google, you compete to be one of the two or three names the model actually says. As more buyers start their research inside an AI tool, it decides who gets considered and who never gets seen.
Why being recommended matters
When a buyer asks an assistant for the best option, they get one short answer with a few names, not ten blue links. If your business is not in that answer, you are not on the shortlist, and most people never look further. This is happening quietly across categories, from local services to software, as AI becomes the first stop for research.
The uncomfortable part: being on page one of Google does not mean an AI recommends you. The models read structured data, reviews, and what trusted third parties say about you, then decide who to name. A business with fewer reviews but cleaner, more consistent information can win the recommendation over a bigger competitor.
What your score is built from
Your GPT SEO score blends the outcome and the signals behind it. We ask a live AI whether it recommends you for "best [your category]", then check whether your site is set up for AI to find and trust you: AI-crawler access in robots.txt, schema markup, FAQ content, a clear heading structure, Open Graph tags, and an llms.txt file. Each gap becomes a specific, prioritized fix.
What one check tells you
This free check is a fast snapshot: one question, on one engine, run once, plus a read of your homepage. It is enough to see whether you are showing up at all, who is winning your category, and the biggest gaps on your site. It is not the full picture. AI answers vary between runs, every engine weighs sources differently, and your buyers ask far more than one question.
To know your real standing you need to sample many buyer questions across ChatGPT, Perplexity, Gemini, and Google AI Overviews, track it over time, and see which sources the answers cite. That, plus a prioritized plan to fix what is holding you back, is what AnswerRank does in full.
GPT SEO, also called answer engine optimization (AEO), is the practice of getting your business named and recommended inside AI answers, the response ChatGPT and other assistants give when someone asks for the best option in a category. Instead of ranking a page in a list of links, the goal is to be one of the few names the model actually says.
Run your site through this free checker. It asks a live, web-connected AI the question your buyers ask and shows whether your brand is named, where you rank, and what is keeping you out of the answer. The full AnswerRank trial tracks your visibility on ChatGPT, Perplexity, Gemini, and Google AI Overviews over time.
It blends two things: whether AI actually recommends you when buyers ask for the best in your category, and how AI-ready your site is, including AI-crawler access, schema markup, FAQ content, heading structure, and an llms.txt file. You get a single 0–100 score plus the specific fixes that would raise it.
Yes. You get one free scored check with no signup. To track your visibility across every engine (ChatGPT, Perplexity, Gemini, Google AI Overviews) and across all the questions your buyers ask, you can start a free trial of AnswerRank.
Google SEO gets you into a list of blue links a person scrolls. GPT SEO gets you named inside the single answer an assistant gives. Ranking well on Google does not guarantee an AI recommends you, because the models weigh different signals: structured data, reviews, and trusted third-party mentions.